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DayPort Automates TVGuide Website

TVGuide dot com approached U.S. based DayPort to assist it with expanding into new broadband video programming. DayPort is a leading provider of content management and workflow solutions, and will greatly assist TVGuide with their new platform and media services. DayPort provided TVGuide with a complete automation platform that intelligently links all of the activities associated with the TVGuide website.

For TVGuide, prior to deploying DayPort solutions, the process of publishing video content from the TV Guide television group was linear, time-consuming and resource intensive. The former workflow entailed shipping tapes, extracting individual clips from an editing suite, manually encoding files, manually transferring files and manually attaching metadata to those files. Furthermore, the goal of creating a central database for published clips to enhance the overall value of its video search capabilities was difficult.

By working with DayPort, TVGuide has significantly expanded the video content available online and added a meaningful search capability that surpasses the capabilities of other content aggregators. TVGuide`s search functionality is predicated on relevancy of content authored by TV Guide or results that yield cross-referenced video that may be located outside of TV Guide?s domain. TV Guide is one of the most trusted brands in the media and entertainment industry and is a natural fit to provide leadership in the area of broadband programming.