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Specialty Marketing Service Helps Chambers of Commerce

Chambers of Commerce everywhere will be able to make, edit, create, or delete coupons which are printable by consumers thanks to Specialty Marketing Service. They have offered a new Web-based program which gives individual members the ability to control the coupon, allowing them to use the service to test new products and services, liquidate excess inventory or take advantage of a special purchase opportunity from a supplier. The program is called Coc Coupons and will enable chamber members to sign into an online control panel to control the printable coupons without interference of chamber staff.

Chambers of Commerce may offer the program as a value added service to their current membership plan or as an enhanced service option to generate additional revenue for the Chamber. The program can be operated as a stand alone website or easily integrated into a current website, providing the chamber flexibility in promoting the service to its members and local consumers.

Program manager, Steve Stackman, stated `Consumers are searching online, now more than ever, for opportunities to save money. CoC Coupons provides a win-win situation for local businesses and consumers. The consumer finds the savings they want, while the local business owner the exposure and sales they need. Chambers of Commerce, are a focal point of a local business community and are an ideal launching point for this type of program. However, other local business associations such as convention and tourist bureaus or even local media outlets such as newspapers and radio or television stations can leverage the program for their benefit. There are even individual entrepreneurs that have created stand alone local coupon websites,` he continued.