Mercora IM Radio Largest Network in U.S.
The world`s largest and fastest growing legal digital music radio network, Mercora, recently announced that its IM Radio, Individual Modulation, service has taken over 45% of the daily radio programming in the U.S. This includes AM, FM, and XM web radio. This fact is highly indicative of the popular trend regarding consumer choice and control in personal broadcasting.
IM Radios live music search puts people in touch with the music they want to hear when they want to hear it, new music and artists are also easily discovered using this strong social media platform. With the recent launch of Mercora IM Radio Artist Edition and sponsorship of the Los Angeles Music Awards, independent artists are finding a significant opportunity and vehicle to showcase their talent to a large, global audience.
`We`re pleasantly surprised by the amount of programming available on our network through user- and artist-contributed radio,` said Srivats Sampath, president and CEO, Mercora. Mercora IM Radio represents a seminal shift in radio, with individually programmed radio emerging as a significant music medium.
With a daily peak of 47,000 channels or 1.2 million peak programming hours, and daily average of 35,000 channels or 840,000 average programming hours, Mercora IM Radio has already evolved into the largest music radio network. IM Radio also represents the largest music catalog available to listeners, with over 2.5 million unique tracks representing more than 200,000 artists and over 250 genres.
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