NewsGator Technologies Joins ROO to Offer Top-Quality Video Content
A leading Online Broadcast Network, ROO, and a leading RSS platform company, NewsGator Technologies, Inc., have joined forces to provide ROO`s widespread library of entertainment and informative video content to NewsGator members. These members will have access to the over 5,000 video titles available, which can all be viewd on their website.
`We`re excited about offering our massive online video library to NewsGator and supplying its end-users with another avenue to watch compelling video in an online and on-demand setting,` said Robert Petty, ROO CEO. `Partnering with NewsGator and its advanced RSS aggregation product will undoubtedly help online video`s popularity continue its explosive growth.`
As one of the first online broadcasters to catalogue its video library using Media RSS feeds, ROO enables web surfers to access the latest videos including breaking news, celebrity gossip, fashion shows, movie trailers, music videos and sports clips. The RSS feeds provide a simple and standardized method of access to one of the largest libraries of video content available.
`NewsGator`s goal is to connect users to the best available content, when and where they want it,` said Sandy Hamilton, NewsGator EVP of sales, marketing and business development. `By partnering with ROO we`re offering our customers yet another avenue to obtain the informational and educational content they are interested in from a variety of applications, including Outlook, on the web, on their mobile phones, via FeedDemon and Windows Media Center.`
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