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New Security Plan For Retirees

Social Security is not something that the baby boomers are going to have the pleasure of relying on in the upcoming years. It seems that somehow, the US government managed to destroy the budget, thus leaving the new retirees with almost nothing to support themselves. President George Bush certainly spooked the nation`s elderly in his recent State of the Union address when he stated that he has a plan concerning Social Security. The very fact that President Bush admits a need for a plan has many people concerned, but others see it as a motivating factor. "Digital Grandparents", the newest breed of online entrepreneurs, think they`ve got it the situation beat.

As the baby-boomers reach retirement age and watch the social security problem balloon, older Americans are making tough financial choices. A simple search on Google reveals over 198,000 results for the search term, ?lobbies for retired people? -- a bellwether that indicates the level of concern this age-group has over their future. A leading few, however, have the answer to this difficult financial riddle: online entrepreneurship for the digital grandparent set.

Joann Marshall, 65, is a good example of a new breed of participant in ecommerce: digital grandparents. After a successful career managing a real estate office and cognizant of the varied problems with the Social Security program , Marshall elected almost a year ago to start an ecommerce venture with her site. Richard, Marshall?s husband, talked about it and they figured that they?d much rather be the captains of their own ship. Relying on Social Security to supplement our income just didn?t seem like a good idea. They found the right product- starting with Irish-themed gifts in crystal. Then set up the site with a website expert, and it?s been steady work since then.