Top > Business > 2006 > July > 2006-07-30

New Interactive Video for a Modern World

Red Door Interactive, an online presence management company, announced today its completion of Turning Technologies? website that features a unique online experience by incorporating the creative use of embedded video. Turning Technologies? premiere product is audience response system software called TurningPoint that collects data and makes it available in real-time to the presenter.

?The scope and complexity of the site was daunting, not to mention we had a lot riding on the success of this project,? comments Tony DeAscentis, Vice President of Marketing. ?Red Door?s experience and application of project methodologies were absolutely critical to us beating deadlines and delivering a truly incredible website.?

The homepage exemplifies TurningPoint?s direct connection between the presenter and the audience by immediately loading the video at a viewer?s first Web site visit. "I?m particularly proud of Turning Technologies` site because we?ve taken their best sales model - see it to believe it` - and created an online experience to support it," says Reid Carr, President of Red Door Interactive. "It?s always our goal to align our clients? Web strategies with their overall business strategies and we did just that for Turning Technologies."