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The Business Behind Tourism

Tourism is one of the fastest growing businesses in the world and every country is trying to get its hands on some investors. These investments however, are not fool proof, and many businesses find they are in for collapse after a few years. Tourism increases profits for all types of facets of industry, from restaurants to hotels, but when a hot-spot goes sour, there are major risks in store. Faced with multi billion dollar risks, Investors, Hedge Funds and property developers are turning to the ComLinks tourism and geopolitical intelligence team in Washington, DC to evaluate their investments, potential acquisitions and forecast the viability of resorts, hotels, real estate developments and rate marketing of destinations.

With the shifting economic outlook causing concerns in many areas of real estate development they need the ?Heads Up? to potential growth areas, and areas of concern. At the same time they are seeking a simple ?Marketing & Investment Rating? for the properties and destinations so they can compare choices for investment and patronage. This rating system even extends to the choice of venues for conferences and meetings for major corporations. Developers have realized that the geopolitical scenarios from the Strait of Hormuz to distant elections impact the sale of Condos in Miami or Houston, the viability of Theme Parks and the entire entertainment and hospitality infrastructure.

Many indicators show the traditional lucrative sources of investment, Europe and South America, for Florida and other US ?Hot Spots? are beginning to dry up. With China now being the No. 4 economy with several hundred billion dollars available for investment many tourism and real estate marketing organizations need to rethink their priorities and targets. States and Cities are becoming interested in the application of OSINT (Open Source Intelligence) and evaluating Tourism and Economic Marketing is regarded as a priority for the application of this Competitive Intelligence. The ComLinks team draws from the experience of LTN, (LeisureTime Network) which has maintained a leisure and tourism newsroom since 1992.