Top > Business > 2006 > August > 2006-08-03

New Personalized Pacifiers for Kids

Since MyPacifier opened for business, we have gotten many wonderful, positive responses from our customers, says Carol Pedersen, co-owner of MyPacifier. MyPacifier`s other co-owner, Kim Pedersen, says of his product, "We get fantastic e-mail messages from mothers thanking us and telling us what a great invention my cousin created with personalized pacifiers."

Pia Callesen, a Danish mother and the aforementioned cousin to Kim Pedersen, "When I went to day care to pick up my son Frederik, more often than not I found that his pacifier had disappeared and Frederik had another child?s pacifier in his mouth. I began searching for a pacifier product with a name on it, but I got the same answer in all the shops, `buy a permanent marker pen and write his name on the pacifier.` I thought it should be possible for all parents to buy a quality pacifier with their child?s name engraved on it. Apart from looking good, it could then also survive repeated sterilization."

"We know it?s a great idea," Kim Pedersen says, "because imitators have started to sprout up here and there. None of them appear to have the high-quality pacifier we do though. The imitators also haven?t figured out our family?s secrets for dark, permanent engraving on MyPacifiers." Callesen, the inventor, says "Since its launch in Denmark and Sweden, under the name Navnesutten, there has been great interest in MyPacifier. When my family in California heard about my idea and how popular it was becoming, they decided that the time was right for personalized pacifiers to come to the United States."